We spend our time both thinking - and doing. These are just a few examples...

Here you will find our journal posts – our thoughts, findings and client news.

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Define your vision and act on it

I love the old Japanese proverb: “Vision without action is a daydream. Action without vision is a nightmare”. I have seen clients over-invest in both strategy (vision) and delivery (action) to the…

Review and Refocus

How does an organisation know it is driving in the right direction towards business success and brand vision? Commonly, energies and enthusiasm power the initial development of written strategies and…

Creating health-focussed branding, and packaging design

Natural Nutrients packaging design Natural Nutrients appeared on Dragon’s Den and left with two Dragons under their belt. They had also secured interest in their Protein Popcorn from a high street…

You talkin’ to me?

A Wonderstuff 365 article. Make them count. When Robert De Niro delivered those words in Taxi Driver over 30 years ago it made such a huge impact on the audience that his performance still echoes on…

When Life Gives You Lemons…

In the run up to Valentine's Day, with all this talk about love, we got thinking about beauty. Not just beautiful people, but beautiful brands. But what really is beauty, and what value does it hold…

Pop the question this Valentine’s Day

We’re devoting Wednesday 14 February to the pursuit of love. Brand Love. Every organisation wants to create experiences that help staff and customers fall in love with who they are and what they have…

On Purpose

We have delivered a series of brand sprints this January to different size businesses in a range of sectors. What we have heard loud and clear from the people we have met in these sessions, is their…

Rise and Design in Harrogate

The Sun Pavilion in Harrogate was the fantastic venue for last Friday's Rise and Design hosted by Design Network North. We were one of the guest speakers, with the theme being Food and Drink.…

Season’s Meetings*

Our second annual Season's Meetings* finished today. Our celebration of goodwill and festive spirit - we have welcomed in our clients, business friends, and local businesses, to hold one of their…

Talking Touchpoints

Yesterday's NEExpo was a great opportunity for networking and sharing business conversation. There were over 200 stands, and we had some excellent chats with people about their brand and…

Design improves sales

Effective design has purpose. To improve communication between your organisation and your audience. Jess (Durham's Head Distiller) knew that the landscape for gin had changed and knew that to improve…

Design Sprint

Here's a peek at an identity we delivered through a design sprint. Fast paced and built to deliver results, our design sprints help our clients play an integral part in the creative process - and…

Why I do this

Growing, pruning, and running a design business After 8 years growing, pruning, and running a design business I want to help other founders find their purpose, and move towards it. For most…

Brand Sprints at Entrepreneurial Spark

We had an inspirational morning running a Brand Sprint at Entrepreneurial Spark last week.  On one of the hottest days of the year, we kicked away with 3 hours of fast and focussed thinking, talking…

Design Means Business

  Yesterday's Design Means Business conference at the Northern Design Centre was excellent. A day full of insight and inspiration from from a range of excellent speakers, from futurologists to…

Northumbria Uni Photo Shoot

  Great to have Kieran Brookes from Northumbria Uni with us last week. He was shooting his final major project in our studio and kitchen. His concept for helping office based workers engage with…

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