What is your brand’s purpose? Why does it exist? If making money is the first answer, then think a little harder. What motivates you or all of the individuals within the organisation to come to work everyday? What change or
Ten years of gratitude. We have recently celebrated the 10 year anniversary of Wonderstuff. The last decade has provided a rollercoaster of, well pretty much everything, as we’ve enjoyed great successes with our clients and had our share of hard
Apple anyone? A thought about your logo. In financial accounting, an asset is any resource owned by the business. Anything tangible or intangible that can be owned or controlled to produce value and that is held by a company to
Last night we had the pleasure of attending Black Storm Brewery’s D.E.A.D. preview opening on High Bridge Street in Newcastle last night. A great night for the preview, but beers and nibbles aside, it’s great to watch a project pull
Wonderstuff is dedicated to allowing your brand vision come to life. We understand that as as a business owner of any size, you’re juggling a lot of priorities, and commissioning design may not be top of the list. While we
Proud to once again see our work help secure supermarket listings with Black Storm Brewery now in 56 Co-op stores. Wonderstuff have supported Black Storm Brewery, working with the founder Paul Hughes, to create the branding and core range of
As Wonderstuff quickly approaches its tenth anniversary (how time flies!) we’ve been reflecting on how we have crafted and refined our services beyond just delivering great design work. This month we have been thinking a lot about Brand Strategy, and how we
Expertise. Where does experience end and expertise begin? Our founder, Paul, has been working on packaging projects for around 20 years. Many of the designs Paul has worked on – and that Wonderstuff as a team has developed – have
We’re currently engaged on two brand projects in Newcastle city centre – both real world, leisure-focused, environments. Bringing a real-world location to life – and ensuring that the brand, branding, building, and business aspects all align, is always an exciting
This week saw the launch of a great collaborative project we’re involved in; 12 beers in 12 months. The project brings together brewers and artists across the UK to collaborate and make 12 great beers in 12 months and is
I read at work regularly. Articles mostly, many online. Recently, a Brain Food article (the blog from Shane Parrish’s Farnham Street) covered a system which Frank Shamrock (four-time undefeated MMA champion and coach) created to develop fighters quickly and effectively. Plus,
I’ve been fortunate today. I’ve spent most of my day with people who want to explore their future, and understand that brand is a key element in shaping and making possible their vision. Listening and learning about what motivates people
I think we all start this month with high hopes for the year ahead. A brand new year. A fresh start. A clean slate. Nothing to stop you. Except you. Unless the new year has caused a massive transformation in
This year has provided Wonderstuff with challenges, champions, and changes. We faced difficult times in the first half of 2018, and adjusted our business accordingly, to ensure that we continued to deliver high-value brand work for clients. We enjoyed supporting
Whatever your plans for the next 12 months, if when you look at them, they don’t scare you then you need to be brave. Re-write them. Push yourself to imagine a better version of you, and your company. If your
We are incredibly busy and are looking for a graduate designer to join us almost immediatley. A superb human who’s not afraid to dive in head first – and support us with current, and new client, projects. Someone independent and
Over the last 9 years Wonderstuff has worked on many packaging design projects. From existing brands to startup product brands, including Durham Distillery, Vapourlites, Natural Nutrients, and Black Storm. We have been able to celebrate our work helping clients gain listings
Wonderstuff have been working across a range of brand and design projects recently which have included; Identity Design for a digital platform Packaging Design for beer Interior Concepts for food retail Wayfinding for a luxury care home Event Marketing Materials for
Developing the range of beer packaging for Black Storm‘s seasonal beers has provided a great opportunity to develop not only an overall approach for the range but also explore the individual can design for each edition. Tropical Storm is the
We recently completed the design for Black Storm’s first distillery product – Bottled Storm Gin. Small batch and craft distilled, the gin is distilled in batches of 40 bottles at a time. Launching at CarFest in Hampshire, and here in
There’s a lot of talent out there. And we’ve just had the pleasure of meeting some. Recently Charlotte – a photography student – spent a month with us learning, practicing, and improving her skills. Charlotte’s focus was on portraits but wanted
Supporting the Woodland Trust
