What Brand Identity, Packaging and Launch Materials
Where North East England
When 2017 – 2018
Looking to develop a brand, visual identity, and packaging for a new brewery.
Having developed his business concept whilst working through his MA, Paul engaged us to support his plans for growth – developing the brand, visual identity and beer packaging for his brewery in readiness for launch.
Heritage flavours – and tried and tested brewery techniques.
Paul wanted the brewery to be positioned amongst the new craft breweries, but be clearly distinct from them in offering a more traditional set of beers that spoke of heritage flavours and tried and tested brewery techniques.
With his vision defined, Black Storm Brewery became a reality.
As a start-up we had to be resourceful in the use of budget, so recommended a brand sprint to define his brand. With his vision defined and a chosen name in place – Black Storm Brewery, we progressed to developing the visual identity, copywriting, beer packaging, vehicle liveries, exhibition, and launch materials.
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